"We came to Nicole and PrimalScream with a different idea to do our network branding music - we wanted to have a collection of songs to use across all the channels to represent the brand in a fresh, contemporary way. Nicole created a soundtrack for our brand, a wonderful, wide palette of music that in the end unifies all the channels."

Kandy Barry, Starz Executive Director, Creative Services

"Nicole's talent as a creative producer was evident from the moment we started working together. She understood the positive message we wanted to convey with the 'Shine' positioning, and translated that into an 'album' of original Starz music tracks, each one unique and inspired."

Reid Thompson, Creative Director, Troika Design Group

"Straight up authenticity. That's the thing I love about Primal Scream."

Terence Reynolds, The Richards Group

"You're a superstar! That's what you are!"

J.R. Dixon, The Richards Group

"...what a HUGE hit the music was... got a standing ovation... I wish you could have seen the power of what you created!"

Mary Dean, Publicis

"It's never happened like that before. The most fun I've had doing music.. by definition, you officially ROCK!"

David Ring, Publicis

"Thanks again for the great work, Nicole. Music is a language that most of us don't speak, so thanks for helping to translate for us. You and yours really lifted this campaign to another level."

Dan Gross, DNA Brand Mechanics

"...you CRUSHED on that magnificent score. It just soars on the air and the clients couldn't be happier. Neither could we. Looking forward to more projects."

Gary Gibson, Creative Group Head/Art Director, The Richards Group

"If you want real music arranged and performed by real artists talk to PrimalScream Music. Everything she's done for my agency has taken the spot to the next level."

Richard Mahan, Creative Director/McCann Erickson

"Picasso said, 'It took me my whole life to learn how to paint like a child.' He was talking about creating from the gut, rather than the head. This is the instinct of Nicole Dionne/Primal Scream. The result is music that enhances an idea rather than merely decorating it."

Tom Peck, Group Creative Director, Y&RSF

"From the time I first worked with Primal Scream to now the company has not only met the standards but has set the standards in music and countless other expressions. Creative Director, Nicole Dionne, is one of the most respected and talented minds in the business. Her vision has allowed the company to collect some of the most talented arrangers, musicians, and people in the game. Primal Scream’s family like atmosphere has allowed her to keep those people."

Geoff Edwards, Group Art Director, McCann Worldgroup

"Primal Scream uses real bands and real musicians. No additives. Yeah, baby!"

Steve Kolander, Creative Director/Senior Partner, J. Walter Thompson

"The team at Primal Scream brings not only a vast knowledge of music and brilliant artists, but unsurpassed passion, creativity, professionalism and level of understanding to the intricate world of music. My respect for this company is unwavering and I would happily bring them on board any project that I am involved with."

Jesse Dylan, Director, Form

"Nicole Dionne is someone who keeps her ear close to the ground. On any given night, you can count on running into her in an L.A. club, checking out what's new, exciting, and up-to-the-minute in music. She brings the same curiosity and keen intelligence to her work in other areas of the creative arts. So it's no wonder that Primal Scream has excelled at bringing together the best talent in music, production, video, advertising, and filmmaking."

Chris Morris, Senior Writer, Billboard Magazine

"As an agency producer there are so many ingredients to a production that need to be managed so when choosing a vendor it is imperative that they act as an extension of the creative and help elevate the final product.  Primal Scream has consistently displayed exhaustive effort and stellar results in all the work that I have brought there.  They are committed to seeking out the best fitting creative resource and marrying the idea with the execution.  Frankly, it’s a pleasure to watch them bring their game to the mix because their embrace is so complete.”

Paul Golubavich, Executive Producer, Goodby Silverstein & Partners

"Nicole Dionne is someone who keeps her ear close to the ground. On any given night, you can count on running into her in an L.A. club, checking out what's new, exciting, and up-to-the-minute in music. She brings the same curiosity and keen intelligence to her work in other areas of the creative arts. So it's no wonder that Primal Scream has excelled at bringing together the best talent in music, production, video, advertising, and filmmaking."

Chris Morris, Senior Writer, Billboard Magazine

“The team at Primal Scream is not only professional but a joy to have on a project.  Their speedy recommendations assist us in providing our clients with extraordinary music searches that provide them with a breadth of options not often explored by in-house departments or limited budgets.  They are intimately in touch with what is going on with all things musical, and that helps us stay fresh in providing our clients with great choices.  We would be lost in silence without their aid!  They really make us sound great!  And they did not have to pay me for this endorsement!!”

John Brown II, Producer, Aspect Ratio


“Artists are attracted to Primal Scream because they’ve been so successful in helping them make the transition into media of all types.  The artists I work with are eager for a chance to work with their team.”

Happy Walters, Owner, Immortal Entertainment


“Back in 1998, I worked with Primal Scream for the first time... our relationship has lasted for this long due to their creativity and easy going personalities, always available and willing to explore options. What went on with Zubi and Primal Scream is great chemistry.... at the first opportunity Primal Scream's creative talent turned an opportunity into an award winning spot for us.” 

Rosi Pratt, Executive Producer, Zubi Advertising


"When the phone rings and its Nicole calling I pick up no matter what.  I always know the projects she brings my way will give me an opportunity to stretch out creatively."

Peter Himmelman, Recording Artist, Composer


The music supervision team at Primal Scream not only have a great collective ear and amazing taste, but a wealth of knowledge of existing catalogues and the new and breaking artists, she emails me regularly with her needs and is very specific with her direction which allows me to pitch to her our best and brightest.”

John Anderson, Senior VP Film/TV Music, Windswept


“Primal Scream has been a supreme contributor to TV and movie placements for our artists’ material.  Their expertise and work ethic is unquestionable.”

Tony Ferguson, VP A&R, Interscope Records


"Primal Scream understands a clients request for music and with their knowledge of existing and new artists, can respond quickly with incredible choices.  A great team to work with, they get it!"

Loren Schwartz, Executive VP Creative Advertising, Columbia Tristar


“Primal Scream has been indispensable to us for creative music searches.  Their wide network of contacts in the music world has benefited our work by allowing us to use otherwise more expensive or un-licensable cues.” 

Ron Moler, President/CEO, Ignition Creative


“Primal Scream consistently involves me in high-profile spot work that demands the kind of attention and scale usually found only in feature film composing. The staff effortlessly caters to clients and manages the music completion process, all while facilitating an easy jump into the world of scoring for advertising for me.”

Michael Wandmacher, Composer


"The team at Primal Scream knows where the hot music is at! Their ability to find fresh and inspiring music to cut to is second to none.  I can show them a cut and get an almost immediate response with tracks that are appropriate and cutting edge.  They are an editor's true savior."

Benj Thall, Editor Ignition Creative


“Working with Primal Scream has helped us to expand our musical world, by helping us get our published works placed and getting us commissions to write original pieces.  Primal Scream really looks out for their artists.  They are friendly, easy to work with and have helped us weather this crazy musical storm.” 

Jason Miller, gODHEAD


“The music supervisors at Primal Scream have an undefeatable knowledge and library of music at their fingertips and a great eye for putting music to picture.  They know immediately what demographic the cut appeals to and service me with incredible ideas and hit songs that have not been yet been tapped.   As a studio we are always looking for that never before licensed track and Primal Scream delivers.”

Bill Loper, Exeutive. VP Creative Advertising, Sony Pictures


“Primal Scream gave me my first shot at composing original music for a national campaign.  That turned into three national campaigns for Wachovia Securities one of which went on to win Shoot Magazine’s Top Ten Spot Tracks Award.”

Billy West, Composer


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